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2.15-2.35PM – Keynote: “BEWARE WESTERN BRANDS: CHINESE LIFESTYLE BRANDS ARE RISING”

  • Quick overview of a growing market
  • When the market was easy, monkeys would have done the same job
  • The challenges of large Chinese and western companies
  • The opportunities that plenty are seizing thanks to the mobile revolution
  • Case studies on these successful Chinese brands

Louis HOUDART

Founder & Managing Partner

CREATIVE CAPITAL (CN)

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