China Connect InTheCity 2012
CHINA CONNECT InTheCity 2012
What makes China … Chinese ?
In addition to the annual China Connect two day conference, China Connect InTheCity aims at deciphering China’s cultural, marketing, communication, creative and media environments.
It’s a premium evening Rendez-Vous with a personality, or an exclusive Day / Workshop with a key player in marketing & digital in China.
SPEAKERS
Tom DOCTOROFF
Partner
PROPHET
Érik IZREAELWICZ
Edito
LE MONDE
Catherine BECKER
CEO
METIS JUJING SHANGHAI-PARIS
AGENDA
Tom DOCTOROFF, Ceo J.Walter Thompson APAC on “What Chinese Want”
China and the World
Doing Business in China
Culture, Society, the Chinese consumer
United Digital Republic, Advertising in China
With: Eric Izraelewicz, Editor of Le Monde, and Catherine Becker, Ceo Metis Jujing Shanghaï-Paris
In partnership with Le Monde and Air France
Quotes :
Interesting conference about what Chinese want today: the more you know about China, the more you realize how much you still do need to know about it
Massimiliano POGLIANI, CEO – NESTLE SUPER PREMIUM
As usual, it has been very interesting, and congrats to Tom. Excellent presentation.I ordered his book
Visna LIM, Digital Manager APAC – MAYBELLINE
Congrats to you for this intense evening with the « Big » lyrical and convincing TOM, always as much motivated about the Chinese planet, I order his book !
Marie DUVAL, Innovation platform leader, Brand Development MKT – UNILEVER
A super enlightening evening as always with ChinaConnect, a final debate rich and passionate between Mars and Venus, which gave the conference an even stronger depth. Congrats Laure, I sign for 2013 China Connect
Xavier TORMES, Creative Director – FULLSIX
Tom Doctoroff presentation was extremely professional and insightful. He knows China and Chinese culture very well.This kind of testimony helps very much understanding the true (and sometimes hidden) face of China
Pascal NOVIS, Vice President Marketing Project – GROUPE SEB